Garden industry jargon is sometimes as colorful as flowers themselves.

While insiders are familiar with terms like “annuals,” “nursery” and “landscape,” other words aren’t as common.

Recently, PR Daily released a list of made-up words useful for a variety of everyday situations.

In the spirit of sharing (and ‘making things up’), here is a list of terms Garden Media Group coined to describe what’s trending in our industry.

Keep an eye out for our 2015 trends report!

Keep reading to learn more about Garden Media Group’s trend jargon.

Who doesn’t want to increase their Pinterest followers and repins?

Pinterest has become the go-to search engine when looking for DIY crafts, activities and ideas.

Now that it's fall, seasonal keywords like autumn and Halloween are in the air!

Keep up with all of the latest trends, including seasons, to attract more attention to your garden brand's Pinterest site and gain more followers. Pinterest users are all over this seasonal change!

Continue reading to learn how to get your garden brand’s Pinterest site noticed this fall.

Trends are always changing. New tools and outlets are constantly being created for the public to utilize.

While we here at Garden Media are always keeping you up to date on garden trends, staying on top of the social media marketing trends as well can really give you a leg up on the competition.

Keep an eye out for new trends, and make sure your garden brand stays up to speed.

Continue reading to learn about 3 social marketing trends for your garden business.

The numbers are growing, more and more people are using Linkedin to find professionally relevant content.

And with a new study conducted by LinkedIn, your garden business can post content that's been proven to work. They've studied thousands of LinkedIn users to discover what length, time and topics perform best.

What are the easy tips and tricks you can do to make your content stand out and get noticed?

Read on to learn the 3 keys to publishing your garden brand’s content on LinkedIn. 

Looking to give your business a productivity boost as the dog days of summer roll in?

Well, it may only be a plant away. That's right! Add a houseplant to inspire productivity, create a calming work atmosphere and even reduce stress.

Luckily for your garden business, there are so many ways to use plants and the natural world at large to motivate and boost employee productivity.

Learn how your garden brand can become more successful by incorporating indoor plants and more greenery into the work day.

Shark Week begins in just a few short days on Aug. 10, and the excitement is mounting.

Soon, the internet will be buzzing about sharks - and gardening brands can take a few tips on how to raise brand awareness from the pros.

Shark Week, originally broadcast in 1987, is the longest running cable television programming in history. Featuring the most feared creatures of the sea, the series was developed to raise awareness and educate viewers. Now, Shark Week is broadcast in more than 70 countries and has social media users of all demographics talking.

Learn how to be a great white shark in the garden marketing game with these takeaways from past Shark Weeks.

Last week, you learned how to use trends in your garden business. This week, Garden Media Group will share their secrets on how to spot trends!

You don’t need to be psychic to know what is going to be the next "big thing" in the garden industry.

With these trend-spotting tips from trend experts at Garden Media Group, your garden business can always know-or even be a few steps ahead-- of upcoming consumer trends in the lawn and garden industry.  

Read on to learn how to spot trends in the garden industry!

Holiday-themed campaigns and real-time marketing are a big trend right now.

And, this year, spooky flowers and garden accessories are hot, too. They're popping up everywhere, from Urban Gardens to Sunset magazine.

It's a natural fit though. Halloween is about things that go bump in the night, and what better decorations than those that are ALIVE! 

Below are 9 garden plants and products that will add something unexpected to your Halloween décor this year for a unique, spooky twist on the typical.  Because we know- you’re anything but typical.

In 2001, Garden Media predicted that vegetable gardening would regain popularity. We noticed a trend of 'gardening for the greater good.' Basically, gardening for the earth and our wallets- reminiscent of the Victory Gardens popular during WWII.  

In 2005, we noticed there was still a demand for fresh, local, affordable fruits and vegetables.  But this time, young men were taking up the mantle, emulating their grandfathers and growing their own.

By 2009, 43 million U.S. households planned to grow their own fruits, vegetables, herbs and berries, up 19% from 36 million households in 2008, reported the National Gardening Association.

"As in previous recessions, we've seen increased participation in and spending on food gardening as people look for ways to economize," explained Bruce Butterfield, research director for the NGA. "That said, these results suggest the interest in food gardening may continue to increase, even after the economy improves."

Flash forward to 2014.  Was Bruce right? Has the interest in food gardening only increased or did farmers markets become the backyard vegetable garden?  Read more after the jump to find out.

Today's Garden Center is showcasing Garden Media Group's six major consumer shifts along with several lower level trends that will impact garden purchases in its 2014 Garden Trends Report.

The overall theme, the report says, is finding balance. Each Thursday GROW! will now showcase and delve into a new garden trend of 2014.

Be sure to download the 2014 Trends Report to learn the details and forces behind each trend--and how your business can integrate the 2014 garden trends to grow your business.