September 2018 marks our 30th birthday. Being in business for 30 years is a milestone for any company.
For us, it marks 30 years of growing, changing and finding focus.
Do you know the story? It all began in 1988 when Suzi put her young daughter, Katie, on the bus for the first day of school and opened the doors to IMPACT Marketing, a general practice PR firm. She started the business on the principle “Your vision is our mission” and envisioned a company whose sole purpose was its clients’ success.
That vision lives on today in Garden Media Group.
In today's culture, customers ideas, passions and wants change at the drop of a hat or at least at the drop of a new trend.
Companies have a moving target they are working hard to please - their customers.
Today's culture of self-care has some companies and industries in trouble.
So, what are they doing to change that? Read more to find out.
Imperfect Gardening is the next deep dive of Nature’s Rx for Mental Wellness, the theme for the 2018 Garden Trends Report.
Nowadays people are overstimulated and overworked. There seems to always be something going on, but sometimes it is best to take a step back and enjoy the imperfections. Especially in the garden.
More people need to practice the ancient Japanese Wabi-Sabi. Wabi-Sabi appreciates imperfections in life and the ability to age gracefully.
When applied to the garden, the practice is relaxing and enjoyable.
We are halfway through a glorious 2018, so because we love trends, let’s take a minute to look at some of the hottest trends in public relations!
Trends are important because it gives everyone a look at the direction the industry is taking. They give a more or less accurate reading on what is working and what is not.
Trends are an outline of what is popular which can influence business decisions. Not to mention, trends are a major source of content for the industry.
In case you’ve been missing out, read below for a quick guide to four of the latest and greatest PR trends.
Half of teenagers in the United States (45%) are online for almost all their waking hours. But where are they and how do marketers reach them?
The social media landscape, in fact the entire internet, looks so different than it did just three years ago. And while Facebook has still remained the giant, it has new competition for teen’s time.
The Pew Research’s survey also highlights a priority for images and videos to capture teens’ attention. They are embracing visual- and mobile-first platforms.
Read on to learn what platforms they prefer and how to capture their attention there.
Make a Splash is the next segment of Nature’s Rx for Mental Wellness, the theme for the 2018 Garden Trends Report, we are diving deeper into.
There’s tremendous support for water as a decorative feature and environmental tactic. Preparing the garden to embrace storms and excess rainfall will not only help save water but also help to control storm water runoff.
The growing trend of filtering water with plants helps with healthy water management, while still keeping beauty in the garden.
So, where do we begin?
As we continue to dive into Nature’s Rx for Mental Wellness, the theme for the 2018 Garden Trends Report, we start to look more to how we can create spaces that help ease our minds.
Imagine walking through a forest and you’ll see that almost every bit of soil is covered with interlocking plants. Trees are covered with moss; the ground is covered with leaves, debris, grasses and moss.
Everything is working in perfect harmony.
Why do we think our garden should be any different?
Read more to learn about one of our 2018 Garden Trends: Social Network
Nature’s Rx for Mental Wellness, the theme for the 2018 Garden Trends Report, is all about taking a break from being connected 24/7 and getting back in the real world.
The World Health Organization predicts anxiety will be the #1 health issue, outranking obesity by 2020.
That’s right around the corner. If we don’t try to stop that now, we are going to be in major trouble.
Thankfully, there is more talk of wellness in the world more than ever.
Celebrities and Royals are talking about their mental wellness goals, which is helping demystify mental health.
The bottom line is: Happy mind = Happy body.
It might feel like 2017 just started, but here at Garden Media Group, we are working hard on our 2018 Garden Trends Report. Since we’re looking into the future, we have decided to give you an exclusive sneak peek at some of the biggest trends we’re predicting for next year.