We all want our clients holding up a sign like the little guy on the right. But, let's be a bit more specific: we don't want our clients to just love PR; we want them to love US as PR professionals.

Anymore, there are a million choices for each small decision. What color toothbrush? Organic or just all-natural snacks? What flowers to plant this spring?

The same can be said for PR firms. Frankly, we need our clients to love what makes our firm an individual entity.

At Garden Media, we’ve got our brand down pat. We’re a boutique-style of public relations because we specialize in garden, horticulture, and home clients. As a company, we strive to make our clients fall in  l-o-v-e with everything that makes Garden Media Group, Garden Media Group.

Below, we’re sharing a few ways you can make your clients and garden consumers fall head over heels in love with you and your garden business.

Branding is a big, big concept, but when it comes right down to it, branding your business is truly a compilation of small choices. 

Digital branding has become increasingly important, and one of my favorite (and least discussed) aspects of creating a digital, online presence is the font you use.

Recently, I just started watching American Horror Story-- a bit behind the times I know. But, their font encapsulates the essence of their product and brand perfectly. Check it out here. This font works so well because it reflects the three words that describe their culture and brand.

When creating a digital presence for your gardening business, avoid these blacklisted fonts! Plus, read up on how to pick the perfect font to make your horticulture businesses unique and memorable.

Facebook users are always up in arms when it comes to changes on Facebook, but one change I will forever love is the cover photo.

The picture is humongous with high resolution and is the perfect chance to showcase just your business who is.

Your cover photo is the first thing fans and passersby will see when they meander to your page. It has the ability to make users like you, or to have them glaze over you and your garden industry page.

Individuality is at the forefront of your Facebook page with the cover photo, but your business can always, always do better.

Strive to innovate, and lead the pack! Dazzle up your Facebook cover photo with these quick, easy, and beautiful transformative tips!

At Garden Media Group, we approach every single item on our agenda with oodles of excitement.

From the moment we wake until we sleep, we’re laughing, brainstorming, typing like crazy, and working as a team—all with enthusiasm.

If you are a dedicated GROW! Reader, you know firsthand how much we love to show our excitement even on the web. That’s right, exclamation points and emoticons galore! You’ve just got to love it!! We even have an exclamation point in our blog title!

But, what about the times when you’re just pleased and a small smile lurks across your face, but you don’t have enthusiasm exuding out of you.

Enter the Elrey Mark, the newest exclamation mark on the scene. Would you use this new punctuation, made for digital communications in 2013?

Yes! It's true. One of our favorite social media sites can actually boost your SEO for your business--big time. 

Honestly, what could be better? Pinterest, which is such, such a blast to use, can actually have major benefits for your SEO rank.

You’ve just got to know how to do it right. Every site and page your business has such be building your SEO. We’re all in this together!

With these easy-peasy, meaningful tips, you’ll learn how to use your Pinterest to improve SEO.

President’s Day can seem like a bit of a ho-hum holiday after the love-filled, chocolate-centric Valentine’s Day that has just passed. But, President’s Day is a national holiday, filled to the brim with remembrance! 

President’s Day. A day to remember the best of the best. Our Presidents of the United States have led this country through some of the roughest times in our history, and, managed to do so with dignity and poise. 

Hum... kind of sounds like what we do in the public relations world day in and day out! We try to create an iconic image while portraying our clients as well as our own business in a gracious light. 

Let’s join forces for a bit. Our past, brilliant Presidents could certainly teach us how to excel in public relations. Today, we tip our hats to the past Presidents; thank you for all you’ve done and for all you continue to teach us! 

Happy Valentine's Day!!

I know it's a bit corny and a wee commercial, but I've always been such a sucker for Valentine's Day.

The cards, the chocolates, the pink, white, and red Amaryllis flowers, and the love all around. 

Valentine's Day at Garden Media is always such a blast. We spread the love all year round with love notes in office for a job well done, constant compliments, and by working as a team every step of the way.

Today, to share our Garden Media L-O-V-E with the rest of the world, we're writing Valentines to those who warm our heart all year long.

Will you be our Valentine?

As I am sure you've heard, Bonnier Corporation announced that the April issue of Garden Design would be its last.

Garden Design has always been one of our favorite magazines, so we wanted to be sure we penned a valiant, fitting farewell.

Below is Garden Media Group's tribute to Garden Design.

We're outlining the history, the end, and our favorite aspects about Garden Design.

Share in the memorial by commenting your favorite moments.

Press releases have been on the chopping block. They've always been an integral part of the public relations world, but in 2013, are they still relevant? YES! This medium has been around for so long because their impact is stellar.

But, as with most mediums, the trick is to evolve. Press releases are still an integral part of a public relations media plan, but we need to approach them differently than we did last week or last year.

One of the best ways to do this is to optimize your press release for social media. Social media allows you to easily share your content, so you'll get more eyeballs reading your big news. Sharing on social sites will help boost your SEO, and you'll get to deliver the news right where it's wanted: to the people who follow you! They're craving the news your business has, so give them what they want and share it!

Writing a press release tailored for social media is a bit different, so we'll walk you through it.

Instagram, Facebook, Twitter, Pinterest, Vine, Blogging. Ugh, my head is already spinning! Anyone else's?? 

Social media plays a HUGE role in any modern, successful company's media plan, but it can also take up a good deal of time.

It doesn't have to, though.

Load up your social media toolbelt, and prepare to be amazed. These four tools outlined below will save you and your garden business oodles of time. Plus, time is money. Need we say more?