GROW! Marketing and Public Relations Tips

Grow! with Katie Guest Daniel Nolan

Posted by Courtney Brown on Thu, Jun 11, 2020 @ 3:10 PM

Today’s guest on Grow! with Katie is landscape designer and author, Daniel Nolan.

Daniel’s gardens can be described as both expressive and refined, combining lush plantings with minimalist hardscapes. They transport the visitor into another world where local climate and geography fade away.

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Topics: Interviews

Grow! with Katie Guest Nick Pileggi

Posted by Courtney Brown on Wed, Jun 10, 2020 @ 2:00 PM

Today’s guest on Grow! with Katie, for Houseplant Wednesday, is Nick Pileggi of Philly Foliage!

Nick’s love of houseplants began when a friend pointed out that he has none in his apartment, which came to a shock to him since he loved gardening with his father growing up. A Dracaena Fragrans or “Corn Plant” resparked his interest in plants and he now has over 120 houseplants!

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Topics: Interviews

Grow! with Katie Guest Kevin Espiritu

Posted by Courtney Brown on Tue, Jun 9, 2020 @ 2:48 PM

Today’s guest on Grow! with Katie is Keven Espiritu of Epic Gardening!

Kevin got into gardening in early 2011 with his first hydroponics setup. He lived in a condo so he didn’t have space for a big backyard soil garden.

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Topics: Interviews

Grow! with Katie Guest Sandra Reid

Posted by Courtney Brown on Fri, Jun 5, 2020 @ 4:19 PM

Today’s guest on Grow! with Katie, closing out Women in Horticulture Week, is the Vice President of The Davey Tree Company, Sandra Reid.

Sandra is not only the Vice President of corporate communications and strategic plan administration, but she is the FIRST vice president. A trail blazer.

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Topics: Interviews

Grow! with Katie Guest Terri McEnaney

Posted by Courtney Brown on Thu, Jun 4, 2020 @ 1:51 PM

Today’s guest on Grow! with Katie, continuing Women in Horticulture week, is Terri McEnaney of Bailey Nurseries.

Terri is the current President of Bailey Nurseries, since 2001. Being a fourth-generation Bailey family member, she grew up around the business and worked at the nursery in high school. She received her Business degree with an emphasis on accounting and went to work in the corporate world for eight years.

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Topics: Interviews

Grow! with Katie Panel of Guests

Posted by Courtney Brown on Thu, Jun 4, 2020 @ 9:10 AM

Women in Horticulture week continues on Grow! with Katie and today we had a special treat; a panel of 2 incredible women in the horticulture industry!

Today's panel was made up of Leslie Hallek of Halleck Horticultural and Lisa Fiore of Landscape Hub!

On today's show, Leslie, Lisa and Katie talked about being a woman in business, getting your voice heard, having confidence and how the only B in business should be BUSINESS (not B**ch).

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Topics: Interviews

Grow! with Katie Guest Jennifer Jewell

Posted by Courtney Brown on Tue, Jun 2, 2020 @ 3:01 PM

Kicking off Women in Horticulture Week, our first guest on Grow! with Katie is Jennifer Jewell of the Cultivating Place!

Jennifer is the creator, writer and host of Cultivating Place: Conversations on Natural History and the Human Impulse to Garden.

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Topics: Interviews

Grow! with Katie Guest Heidi Mortensen

Posted by Courtney Brown on Tue, Jun 2, 2020 @ 2:58 PM

Our second guest for Women in Horticulture Week on Grow! with Katie is Heidi Mortensen, the Principal COO and Co-owner of ShrubBucket.

Heidi has spent 20 years in the horticulture industry in a wide range of positions. From personal gardener to retail sales management, nursery manager, sales representative, brand manager, published garden writer and keynote speaker.

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Topics: Interviews

Grow! with Katie Guest Sheila Sanford

Posted by Courtney Brown on Sat, May 30, 2020 @ 9:47 AM

Today’s guest on Grow! with Katie is Sheila Sanford of White Moth Wisdom.

Sheila is a community herbalist, mother of three, gardener, cook and Ayurvedic practitioner. Devoted to the study of horticulture for over 20 years, she has spent the last five focusing specifically on the art and practice of Herbalism. 

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Topics: Interviews

Celebrate Women in Horticulture Week ~ June 1-5

Posted by Katie Dubow on Fri, May 29, 2020 @ 10:05 AM
Female entrepreneurs are growing the U.S. economy. In fact, over the past five years, women-owned businesses increased 21 percent.

They represent 42 percent of all companies, employing 9.4 million workers and generating $1.9 trillion in revenue, according to American Express research. Specifically, 13 percent of these firms are in the professional / scientific / technical services category, which includes horticulture.

While the number of women-owned firms continues to grow, they only employ 6 percent of the nation’s workforce and contribute just under 4 percent of business revenue—roughly the same share they contributed in 1997.

That’s why supporting women in business to enable them to grow their companies to the next level is crucial. Join Garden Media Group June 1-5 to support, honor and promote these amazing professionals and their achievements during Women in Horticulture Week.

Women play a crucial role in the horticulture industry—not only as entrepreneurs, growers, researchers, marketers and employees at all levels, but also as the largest consumers of home and garden products.

As a second-generation women-owned business, I am proud to celebrate inspirational, hardworking and dedicated women and spotlight their contributions to the horticulture industry with Women in Horticulture Week.

"With women making up the majority of gardening consumers, and the growing percentage and role women play as professionals in horticulture, we need to face—head-on—the incredibly lopsided power and leadership dynamics that currently exist in the industry,” adds Leslie Finical Halleck, Halleck Horticulture, LLC.

Here are some creative ways you can celebrate Women in Horticulture Week.

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