Happy Valentine's Day!!

I know it's a bit corny and a wee commercial, but I've always been such a sucker for Valentine's Day.

The cards, the chocolates, the pink, white, and red Amaryllis flowers, and the love all around. 

Valentine's Day at Garden Media is always such a blast. We spread the love all year round with love notes in office for a job well done, constant compliments, and by working as a team every step of the way.

Today, to share our Garden Media L-O-V-E with the rest of the world, we're writing Valentines to those who warm our heart all year long.

Will you be our Valentine?

In the business of marketing, there are countless theories as to how best to promote and brand a business, product, or services. Some say advertising. We of course say, “PR’s the best!” Others say SEO, search engine optimization.

Can your CEO blog? was the question posed on the front page of USA Today.

And the answer according to an article written by Del Jones, is "Maybe. Maybe not."

The USA story notes that while CEOs of smaller tech companies and PR firms are blogging, so far no Fortune 1000 CEO or chairman has launched a blog.

Here's the inside skinny from author and corporate blogging consultant Debbie Weil who was interviewed for this USA Today article.

If you read this blog, you know that content is king.  But, does it matter where that content lives, whether it's online or in print?

Print is a medium that our clients still live for and we still see value in and getting a hit in the Wall St Journal or Southern Living is a home run.  But, what if magazines and newspapers follow the Newsweek trend and move all of their content online?  According to the Pew Research Center’s statistics on print vs. online media, more than half of Americans currently receive their news from digital sources, and the number of people relying on social media exclusively for their news has doubled in the past two years.  The trend to digital is increasing everyday. 

Drum roll please! Pinterest is finally embracing its role in public relation media plans! Yes, businesses have been using Pinterest to promote new products and connect with customers.

But, until recently, commercial use of Pinterest was actually prohibited! Some rules are just made to be broken! Garden Media Group has been getting a ton of buzz for being one of the first PR firms to properly harness the power of Pinterest.

Now, it’s your turn! Learn the ins and outs of the new business accounts on Pinterest. Apply these tips to your garden business’s Pinterest page.

You've perhaps seen this French flower promotion on Acres Online or on Facebook, “Hello madame, which is your preferred flower?”  It worked getting my attention! Yet that is so rare in today's advertising climate. 

Way back when, Facebook used to just be a tool for connecting with friends, but the social media mogul is branching out in new direction: e-commerce. Presently, a few large companies (Pottery Barn, Victoria’s Secret, and Neiman Marcus) are testing out the new “want” button.

Right now, it’s only being tested, but if the want button is adopted, the effect on your garden business could be huge!

Read on to find out just what the want button is and its potential effects on your garden business.

Recently, our fearless leader was interviewed by CEOIntroNet at ABC6 studios in Philadelphia.  Last week we shared the video, here is the Q&A. 

Introducing the new Garden Media!!

Tonight we will roll out a new visual identity, including a new logo and enhanced website, at a private party held at the 64th GWA Annual Symposium in Tucson, AZ.

Last week, Suzi and I went to 6ABC for a roundtable discussion of top Philadelphia CEO's. The event was hosted by CEOIntroNet, a group of successful CEOs and serial entrepreneurs who realize the vital need for a group of decision makers to connect with each other and share business success stories and ideas.