If you read this blog, you know that content is king. But, does it matter where that content lives, whether it's online or in print?
Print is a medium that our clients still live for and we still see value in and getting a hit in the Wall St Journal or Southern Living is a home run. But, what if magazines and newspapers follow the Newsweek trend and move all of their content online? According to the Pew Research Center’s statistics on print vs. online media, more than half of Americans currently receive their news from digital sources, and the number of people relying on social media exclusively for their news has doubled in the past two years. The trend to digital is increasing everyday.