I am a huge fan of using infographics to convey a message.  Whether they are about gardening or technology, infographics always seem to make sense to me, be pretty to look at, and be just enough information to keep my attention. 

• Though many competing claims exist, the most familiar story of the first Thanksgiving took place in Plymouth Colony, in present-day Massachusetts, in 1621. More than 200 years later, President Abraham Lincoln declared the final Thursday in November as a national day of thanksgiving.

• Congress finally made Thanksgiving Day an official national holiday in 1941.

• Sarah Josepha Hale, the enormously influential magazine editor and author who waged a tireless campaign to make Thanksgiving a national holiday in the mid-19th century, was also the author of the classic nursery rhyme "Mary Had a Little Lamb."

• In 2001, the U.S. Postal Service issued a commemorative Thanksgiving stamp. Designed by the artist Margaret Cusack in a style resembling traditional folk-art needlework, it depicted a cornucopia overflowing with fruits and vegetables, under the phrase "We Give Thanks."

Well, it's official!  Garden Media finally has made our mark on Kennett Square, literally! What do you think of our new sign?  Visit our new website too and tell us what you think!

You've perhaps seen this French flower promotion on Acres Online or on Facebook, “Hello madame, which is your preferred flower?”  It worked getting my attention! Yet that is so rare in today's advertising climate. 

Recently, our fearless leader was interviewed by CEOIntroNet at ABC6 studios in Philadelphia.  Last week we shared the video, here is the Q&A. 

Introducing the new Garden Media!!

Tonight we will roll out a new visual identity, including a new logo and enhanced website, at a private party held at the 64th GWA Annual Symposium in Tucson, AZ.

For the 15th year running, Garden Media Group has been named one of the top 25 PR firms by the Philadelphia Business Journal.

The list is based on revenue billed in 2011- But look out, we're still growing! Stay tuned for yet another new client announcement this week.

For a boutique PR firm located in the "cool" city of Kennett Square, PA and specializing in gardening, this is quite an accomplishment.

Search Engine Optimization. AKA SEO. One of the most popular questions in the tech world (and gardening world for that matter) is, Is SEO dead?  In fact, Forbes wrote an entire article on the subject last month. 

“Google is in the process of making the SEO industry obsolete, SEO will be dead in 2 years.”

After reading through the article, I learned a few things.  15% of SEO is internal - which means arranging your website so it has the best chance of being ranked high on Google. The other 85% is driven from written articles, press releases, blogs, comments, and a slew of other content with built-in “backlinks” to your website and put them all over the web.

So it's the 85% that is hard to control- harder to measure and easier to lose track of.  Google wants relevant, real content on the internet that people want to read and tell other people about.

Here's a quick "85% SEO cheatsheet" to help you:

Pinterest recently became the third-most-popular social network in the world with 11-plus million users. 

You're already using SEO to drive your press releases, but how can you use Pinterest to expand your reach? Try these tips:

At Garden Media Group, we tweet, post on Facebook, pin our interests, and of course, stay LinkedIn. After all, social media has become a major component of any effective PR campaign.

In 2011, 65% of adult internet users were using at least one social media site, and this percentage rose 4% from 2010. For more staggering social media statistics, check out this fantastic, eye-opening infographic from Media Bistro.

The pool of social media users continues to grow rapidly, so we’ve got to jump in!

Below are three simple, yet effective tips to make your social media snappy and memorable!