For this week's Spring Speaker Series, we sat down with Katie Dubow, creative director at Garden Media Group.
Daughter of founder and CEO, Suzi McCoy, Dubow has paved her own budding and vibrant path in the industry.
As Garden Media Group's first official employee, Katie has gained experience well beyond her years and has established herself as an industry PR pro.
Topics: Public relations, audience, Garden Media Group, marketing, Garden Media, Speaker Series, question and answer, lessons
For this week's Spring Speaker Series, we sat down with CEO and founder of Garden Media Group, Suzi McCoy. Suzi has run Garden Media for 27 years – an accomplishment worth noting.
After working with a range of clients in her early career, Suzi quickly discovered it was happy “ladies and gentleman” of the gardening industry that made every day enjoyable.
Continue to read more about Suzi’s career as an industry pro – from successes to lessons learned.
Topics: Public relations, branding, advertising vs public relations, advertising, Garden Media Group, content marketing, Speaker Series
We sat down with Lauren Grow for this week’s speaker series. Lauren is a junior at West Chester University. She majors in communication studies and political science.
Describing Lauren as busy is an understatement. In addition to her role as Garden Media's Intern, she’s served as the president of the Public Relations Student Society of America (PRSSA) for the last two years and is an member of Lambda Pi Eta, the National Communications Honor Society. She is also an executive board member of her sorority, Alpha Delta Pi, and was elected to the governing body of Greek life on campus.
True to her name “Grow,” Lauren also gardens in her free time.
Topics: garden marketing, Garden Media Group, social media, Garden Media, Speaker Series
For our second Spring Speaker Series, we sat down with Garden Media Group’s newest employee, Sammie Arcieri.
New to the lawn and garden industry, Sammie has experienced a crash course in all things green living. She’s even grown a few things of her own.
As an Assistant Account Manager, Sammie manages the company’s blog, oversees the intern program and continues to nurture relevant media contacts.
Topics: marketing communications, Garden Media Group, blogging, key influencers, Speaker Series
For our brand new Spring Speaker Series, we sat down with Garden Media Group’s most veteran employee, Stacey Pierson.
Stacey has been with the company for more than16 years and is a public relations pro when it comes to the lawn and garden industry. As an Account Supervisor, Stacey has helped launch products and build amazing brands for her clients.
Topics: Public relations, press releases, image building, Garden Media Group, Speaker Series
