Trying to wrap our head around the social networking phenomena has been a challenge for most people.
Social Media: The New EgoSystem Lets Us All Be Popular
Topics: Public relations, Twitter, image building, SEO, Garden Media Group, social media, marketing
7 Tips to Write Twitter Headlines for Online Press Releases
They were looking over the results of the PR Grant awards last week and had an epiphany: Many Tweeters "scrape" headlines automatically to create tweets.
WOW! From this revelation, they learned how to craft a news release headline for Twitter in 120 characters or less to leave room for the shortened URL link to the article.
Topics: Public relations, Twitter, Garden Media Group, social media
If social media is making your head spin, you're not alone. Social media and other Internet tools are still in the wild west stage. There are no rules. There are little analytics. And the players can pop out of nowhere, even surprising themselves with their instant Internet fame.
I'm not a math wizard, but this makes sense to me. 1X1 equals what? One! That's old media. No dialogue. No conversation. No engagement. Now let's say you share some news with 100 of your closest friends . . . and they share your news with 100 of their closest friends. Now that 1X1 becomes 1X100X100 or 10,000! That's why you want to put social media in your marketing tool box. You can reach incredible numbers with the click of a mouse.
If that's not convincing you to ramp up your social marketing, check out these facts:
Topics: Public relations, creating content, internet marketing, internet media, social media, marketing