Cultivating Parents and Kids as New Plant Lovers

As we enter a new decade, many people are farther away from nature than they’ve ever been before. About 1 in 4 Americans spend almost their entire days indoors without going outside. Children spend, on average, less than 1 hour per day outside. This guide explores how communities and professionals can come together to nurture nature and encourage parents to grow an appreciation for plants alongside their families.

Download this guide to learn:
  • Insights into new millennial parents and what they value
  • How gen z teens and tweens spend their time and money
  • How generation alpha influences households
  • 7 ways to introduce kids and families to plants