GROW! Marketing and Public Relations Tips

Five Ways to Stay Focused at Work

Posted by Jill Swartzentruber on Wed, Jul 29, 2015 @ 9:37 AM

Those who list “multitasking” as a skill on their resumes should consider revising. According to Devora Zack, CEO of Only Connect Consulting, multitasking cuts productivity by 40 percent.

When we work on two projects at once, our brains are actually switching back and forth between each activity non-stop. Our bodies think multitasking is a good thing because each time we start a new task, our brains gets excited.

Science proves; however, that multitasking decreases productivity and exhausts the brain.

Continue reading for more information about how to focus at work.

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Topics: Public relations, creating content, advertising, Brainstorming, lessons

Seven Things You Didn't Know About Betsy Price

Posted by Jill Swartzentruber on Wed, Jun 24, 2015 @ 9:37 AM

Maintaining the title “Queen of Local News” is no small feat, but Betsy Price makes it look easy.

As the features editor for The Wilmington News Journal, Betsy writes, edits and manages a handful of the paper’s sections. Her passion is to provide her readers with interesting and important local content.  

She cut her teeth in Alabama, spending her undergraduate years at Auburn University, and then moved onto the Birmingham News as both staff writer and eventually editor. She moved to Delaware in 2005.

Betsy visited Garden Media for the firm’s monthly Lunch with a Pro series to discuss the industry landscape.

Read on to continue learning about Betsy and her visit with Garden Media.  

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Topics: creating content, PR Strategy, Media Relations, lessons, public relations vs

Speaker Series: Katie Dubow Speaks to the Future of Public Relations

Posted by Lauren Grow on Wed, May 6, 2015 @ 3:00 AM

For this week's Spring Speaker Series, we sat down with Katie Dubow, creative director at Garden Media Group.

Daughter of founder and CEO, Suzi McCoy, Dubow has paved her own budding and vibrant path in the industry.

As Garden Media Group's first official employee, Katie has gained experience well beyond her years and has established herself as an industry PR pro.

Continue reading to learn more about Katie and her experiences in the public relations and marketing industry. 

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Topics: Public relations, audience, Garden Media Group, marketing, Garden Media, Speaker Series, question and answer, lessons

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