GROW! Marketing and Public Relations Tips

Spring Cleaning For Your PR Business

Posted by Courtney Kates on Thu, Mar 30, 2017 @ 10:25 AM
rodion-kutsaev-16105.jpgAt Garden Media Group, spring is our favorite time of the year. After a cold and dreary winter, we welcome warm spring days and sunny skies with open arms.

The season’s change provides a fresh start. After being stuck inside all winter, spring is a great time to open up your windows, let in some fresh air, and turn over a new leaf. The spring cleaning tradition stems from these feelings of newfound energy and clarity.

Spring cleaning is a common routine in many homes, both indoors and out. While organizing your house and prepping your yard for spring are both great habits to develop, spring cleaning should be done at work, too.

Continue reading to learn how your business could benefit from a little spring cleaning.

Increased Productivity

As we all know, messy environments can be busy and distracting. An organized workspace makes it easier to access the tools you need to succeed.

Don’t be afraid to throw away or donate things you don’t use. In Marie Kondo’s bestselling book The Life Changing Magic of Tidying Up, we learned that less is more. After getting rid of what you don’t need, organize what you still have.

Organization can be stylish, too. Store your pens and small supplies in a personalized mug. Add a color coordinated calendar to your workspace to stay organized. Replace old, boring filing cabinets with decorative folders and colorful storage solutions.

When you clean the clutter off your desk, you have more room for personal objects. Add a picture frame of family friends. Buy a small houseplant for your space. Indoor plants improve air quality, boost concentration and reduce stress. Not to mention, look stylish, too! Opt for a low maintenance plant so you don’t have to worry too much about watering and upkeep.

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Improved Business

After organizing your workspace, take spring cleaning one step further.

In public relations, it is extremely important to stay up to date with current trends. If you feel your business is falling behind, don’t be afraid to try something new. It’s easy to get stuck doing something simply because that’s the way it has always been done. However, challenge yourself to throw away your outdated ways of thinking and come up with new ones.

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Try having brainstorms with team members to discuss what works and what doesn’t. At Garden Media Group, we like to reflect on our previous success and shortcomings from the year before. If something didn’t work, what did we learn from it? And how can we change so that we are more successful the next time around?

A little shake-up will be extremely beneficial to your business, no matter the industry.

So, this spring, remember – “out with the old, in with the new.” Whether you’re cleaning your home, organizing your workspace, or challenging your business to think differently, use the changing seasons as an opportunity to turn a new leaf.

Less is More - Want to see what else is trending? Check out our 2017 Garden Trends Report.

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Topics: lawn & garden public relations, Public Relations Trends, trends, Garden Media Group, Brainstorming

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