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The Importance of Caring for Yourself

  
  
  
  
relax, self-care, leadership theory, garden industry, smell the flowers, garden media group

With the amount of time we spend thinking about all things gardening and marketing, it's easy to forget one of the most integral aspects of success in a business: you.

As the leader of a successful business, I know you take work home with you -especially during the busiest season of the year.

For gardeners, early spring is the time when flowers, seeds, soils, and chic containers are flying off the shelf.

Well, we think it's time to take a brief mental break from sales increases.

In order for your garden business to be successful, you need to learn the importance of self-care.

Creating a Lifetime of Customer LOVE

  
  
  
  
customer branding love garden media group

As a business, of course, you need to sell your product. But, being a business means far more than just your net profit.

Let's face it, if that's all your focused on, you're going to miss a trillion little steps that will get you to that point.

When it comes right down to it, the people who buy your product run your business. Scary, right? But, it doesn't have to be!

Follow our tips below to make sure you and your garden business are fostering a lifetime of customer l-o-v-e. If your customers love your product, then you'll be in a prosperous business forever!

Charm Your Public Relations Clients Everyday of the Year

  
  
  
  
make your clients love public relations and you

We all want our clients holding up a sign like the little guy on the right. But, let's be a bit more specific: we don't want our clients to just love PR; we want them to love US as PR professionals.

Anymore, there are a million choices for each small decision. What color toothbrush? Organic or just all-natural snacks? What flowers to plant this spring?

The same can be said for PR firms. Frankly, we need our clients to love what makes our firm an individual entity.

At Garden Media, we’ve got our brand down pat. We’re a boutique-style of public relations because we specialize in garden, horticulture, and home clients. As a company, we strive to make our clients fall in  l-o-v-e with everything that makes Garden Media Group, Garden Media Group.

Below, we’re sharing a few ways you can make your clients and garden consumers fall head over heels in love with you and your garden business.

Best Public Relations Lessons from Past Presidents

  
  
  
  
Presidential Public Relations Tips

President’s Day can seem like a bit of a ho-hum holiday after the love-filled, chocolate-centric Valentine’s Day that has just passed. But, President’s Day is a national holiday, filled to the brim with remembrance! 

President’s Day. A day to remember the best of the best. Our Presidents of the United States have led this country through some of the roughest times in our history, and, managed to do so with dignity and poise. 

Hum... kind of sounds like what we do in the public relations world day in and day out! We try to create an iconic image while portraying our clients as well as our own business in a gracious light. 

Let’s join forces for a bit. Our past, brilliant Presidents could certainly teach us how to excel in public relations. Today, we tip our hats to the past Presidents; thank you for all you’ve done and for all you continue to teach us! 

Maintaining Successful New Year's Resolutions in the Garden Industry

  
  
  
  
garden industry business new years resolutions

A week (and two days!) has already rolled by in 2013. Time for a checkpoint: how are your New Year’s resolutions going?

No, not the ones where you vow to go to the gym more and eat healthier… the resolutions for your garden business!

A New Year means a new fiscal year. Round up the entire company, and create a new vision together.

Green, Garden Trends this Holiday Season

  
  
  
  
garden trends holiday edition

The Garden Media Team is always on the look-out for the newest and hottest trends, and recently, we’ve loved watching the holidays go green!

Garden Media Defines "Champagne Moment"

  
  
  
  
article 1315360 0B5C8065000005DC 486 634x420

Are you constantly checking facebook and twitter to see who is mentioning your company?  Have you hired specific social media account managers to help boost your reputaion?  Are you still trying to measure your social media? 

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